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Your Daily AAHOA Update for Wednesday, Oct. 28, 2020

Today's Top Stories

Regardless of How the Elections Play Out, AAHOA Is Assertively Engaging on Members' Top Priorities

With the election less than a week away, the possibility of lawmakers in Washington reaching an agreement on another round of COVID-19 relief before Election Day has faded. Senators adjourned on Monday and are not scheduled to return until Monday, November 9. Attention is now turning to whether a deal might come together in a lame-duck session of Congress.

This time between an election and the conclusion of the present term is wildly unpredictable. The results of the presidential and individual congressional elections will dramatically impact the level of enthusiasm for an additional stimulus package before the new Congress is seated in January. Regardless of how the elections play out, AAHOA is assertively engaging on our members' priorities: fighting for a second round of PPP funding, additional forbearance from lenders, access to capital to address outstanding costs including mortgage debt and property tax obligations, and a liability shield to protect hoteliers from frivolous exposure-related lawsuits.

Our message to Congress is simple: our industry is devastated and we are facing immense challenges in the weeks ahead. America's hotel owners cannot wait for several months to receive additional help. Congress must act now. Please stay tuned to AAHOA's Daily Digest and social media to learn more about how you can get involved to protect your businesses.

myDigitalOffice: U.S. Hotel Performance - Fall and Thanksgiving

As month’s end, Fall, the holidays, and a presidential election approach, anxiety is high as the industry waits to see how hotel performance will fare. Hoping to get a jump on performance by leveraging future business on the books, the latest data from The MAPP Report, by AAHOA Silver Partner myDigitalOffice, proves that it’s still a bit too early to tell. Similar to what has been seen in recent months, though trending slightly ahead of what was seen in August and September, the U.S. entered the month of October at just over 20% occupancy.

Read Full Report

Dallas Market Leads U.S. Hotel Construction Pipeline At End of Q3

In the recent report released by Lodging Econometrics, at the close of the third quarter of 2020, the top five U.S. markets with the largest total hotel construction pipelines are Dallas with 154 projects/18,592 rooms, followed by Los Angeles (150 projects/25,188 rooms), New York City (144 projects/25,147 rooms), Atlanta (134 projects/18,670 rooms), and Houston (109 projects/11,384 rooms). These top-five markets account for 15% of the rooms in the total U.S. pipeline. Twenty of the Top 50 markets in the U.S. have more than 50 projects in their hotel construction pipelines.

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Upcoming AAHOA Events & Webcasts

Virtual Event

TOMORROW | AAHOA Women Hoteliers Virtual Event: The Importance of Women’s Political Engagement

In advance of a historic presidential election, AAHOA Female Director Western Division Nimisha Patel and Female Director Eastern Division Lina Patel, CHO, will host an upcoming virtual event for women hoteliers to discuss the importance of political and advocacy engagement in their communities and beyond. Join to learn more about AAHOA’s latest efforts and how you can get involved and make your voice heard.

4 p.m. EDT Thursday, October 29

Link to Join

Webcast

Getting Back to Business: I Want to Win the Ball Game - The Owner/GM as the Hotel’s Head Coach

The hotel industry is currently facing an unprecedented challenge. How do you take control and guide your team to success amid the uncertainty? Learning how to be an effective leader will help you drive your hotel on an upward trajectory toward high performance. This webinar shares the secret to effective coaching—beginning with holding each employee accountable for their own results. Find out what it takes to become a great coach and how to get your staff to “buy in” to the new paradigm of hotel excellence.

3 p.m. EST Tuesday, November 3

Register Now