Industry workshops: How AI is changing destination marketing
AI is rapidly reshaping how visitors discover and plan travel. These free, practical, action-focused workshops will help you ensure your business remains visible, competitive and bookable.
You’ll learn how to:
- Strengthen your product content
- Improve digital visibility
- Better position your offering in AI-driven search and recommendation tools
With AI playing a growing role in travel decision-making, clear, accurate and up-to-date information is more important than ever. These sessions will help you adapt and make the most of emerging opportunities.
Workshops will be held in:
- Tāmaki Makaurau Auckland: Monday, 20 July, 9am-1pm (Pullman Auckland, Princes Ballroom)
- Rotorua: Tuesday, 21 July, 9am-1pm (Pullman Rotorua, Te Taumata)
- Tāhuna Queenstown: Wednesday, 22 July, 9am-1pm (Hilton Queenstown Resort & Spa, Remarkables Room)
- Ōtautahi Christchurch: Thursday, 23 July, 9am-1pm (Christchurch Town Hall, Avon Room)
- Online session: Friday, 24 July, 10.30am-12pm
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